According to Site Meter stats the average reader spends 96 seconds reading the average blog. Do our bosses know this?

Cross-posted from the Particls blog.

I know this isn’t really anything to get excited about, but I have to say that I’m really excited about us getting ranked 1 and 2 on Google. I think I really want to get ranked 1 for “rss gadget” but I guess we have to start somewhere.

BTW, TouchStone pre Alpha is running at the moment with Chris’ FeedDemon OPML file and “The Office – Email Scandal…” – apparently. 😉

I also had an argument with a person I work closely with (in the real world – as opposed to the ‘TouchStone’ world I seem to have found myself in recently) about the intrinsic value of blogs and other personalised content on the web. They were claiming that blogging is just as bad as the old days of the internet when every second person had a dodgy website made from Word saying “Under Construction” or “this is my website and i have 2 cats and a dog“.

I disagree with this. Passionately! I argued the virtues of blogging and RSS. Blogging is the long tail of publishing. And on the internet, nothing is as important as the long tail. If you think something – and write it down – then the odds are other people in the world feel the same way. It’s a way for us to connect to other people we otherwise never would/could.

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